Every Chic European Woman Is Wearing This Sub-$50 Swimwear Trend

Woman wearing black bikini, black sunglasses, white cover-up shirt, and oversize straw hat while lounging on boat.

(Image credit: @symphanisoto)

We New Yorkers may love wearing all black year-round, but in the summer, we shed our dark layers in favor of bold, fun-colored bikinis and patterned swimwear as we head on vacation. I'm all for a fun bikini, but after spending two weeks in Mallorca, Spain, I'm ditching my worn-in swimsuits for a sleek black bikini.

On the shores of Deià, Palma, and nearly every cool girl–approved beach club on the Mallorcan coast, European women from France, Italy, and Spain are all wearing minimalistic black string bikinis. While this trend looks incredibly expensive, you'd be shocked to find out it can come in under $50—a full set ringing in at just $35, to be exact.

Below, shop a few affordable black bikinis that European women everywhere are flinging into their carry-on luggage this spring. Plus, browse styling inspiration and look at a few luxe bikinis too.

Woman wearing black bikini.

(Image credit: @sydneyandavis)

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Shop more black bikinis:

Woman wearing black bikini.

(Image credit: @coco_floflo)

Woman wearing black bikini.

(Image credit: @emmaleger)

Woman wearing black bikini.

(Image credit: @kelseymerritt)

Woman wearing black bikini.

(Image credit: @symphanisoto)

Woman wearing black bikini.

(Image credit: @cassdimico)

Woman wearing black bikini.

(Image credit: @marina_torres)

Woman wearing black bikini.

(Image credit: @isabellecoheen)
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Assistant Shopping Editor
Ana Escalante is an award-winning journalist and Gen Z editor whose work ranges from dissecting size inclusivity at fashion week to discussing how American Girl Doll meme accounts are the the answer to society's collective spiral. She's covered it all: Queen Elizabeth II's corgis, Roe v. Wade frontline protests, and the emergence of jorts (or jean shorts for the uninitated). At Who What Wear, Ana is responsible for delivering smart, insightful, personality-driven shopping guides and trend features for a digital-first generation.Before joining Who What Wear, Ana was Glamour magazine's editorial assistant, where she focused on daily news and special packages, including leading the brand's 2022 Met Gala coverage. For more than half a decade, she has covered style, beauty, and digital culture for publications such as Paper magazine, Harper's Bazaar, Vogue Japan, and Allure, among others. Ana has been called a rising star in media by publications such as Nylon and Teen Vogue. (Her mother, meanwhile, calls her "the coolest person" she knows.)